Develop mutually beneficial engagement between your business and your customers.
Strong engagement with your customers is the lifeblood of a modern business. Winning strategies are based on customer data that specifies exactly which customers will be interested in your services and why.
- Engage more customers
Build strategies that develop a deeper understanding of customers’ perspectives and uncover new commercial opportunities. Find out more about how to understand the lifetime value of your customers.
- Relevant Customer Data
Base your activities on customer data that specifies exactly which customers will be interested in buying your products and services. Data driven insights lead to exceptional engagement. You will make your business much more relevant by understanding your customers’ inclination to invest in new technologies and capabilities. Larato’s databases are packed with valuable information about how organisations buy.
- Customer Relationship Management
Specify how you should manage customer relationships to achieve growth and competitive advantage. Then make your CRM software support how you want to work. Hear experts discuss how businesses are reaping the benefits of orchestrated marketing campaigns to high-value clients.
- Engagement workshops
A Larato Engagement Workshop is a mutually beneficial engagement between senior executives of your company and peers from your most valued customers.
- Customer Advisory Board
A Larato Customer Advisory Board is an ongoing programme of Engagement Workshops. Larato-facilitated Customer Advisory Boards deliver, on average, a 66:1 return on investment.
Quick case study
Customer engagement workshop
Create a close-knit customer community to advise on business direction and strategy.
Claranet’s engagement workshops have given invaluable input to Claranet’s strategic direction and uncovered innovations that have strengthened their businesses. Customers that participate have become ambassadors for Claranet’s customer-centric approach.
“I thought the Customer engagement workshop was the best one that I have attended. Feedback from customers that I spoke to was universally positive with specific reference to the well thought-through workshops”